Data Driven Marketing
Take your online campaigns and sales to the next level by making data-driven decisions
Let us be your data and intelligence team, integrating, measuring, analyzing and obtaining intelligence from the data of your campaigns and audiences.
Data sources integration
We integrate data from multiple sources to measure actions and identify audiences, content and campaign features.
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Social media, marketing platforms, CRMs.
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Open sources: Inegi, Government data, INE, among others.
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Third-party data: Google APIs, Surveys, Market Studies, and others.
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Analytics, Data science, ML, AI
We enrich, relate, classify, and analyze data and information using modern data science techniques to obtain actionable insights using, among other methods, descriptive statistics, multivariate analysis, regressions, segmentations, time series, network analysis, large language models, and experiment design.
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Insights,
data products, prescriptions
Design and develop ad hoc data products that reveal the whats and whys to predict, prescribe and support decisions and actions.
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Interactive dashboards to track campaigns and explore data and information.
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Analysis reports on campaigns, audiences, content, and budgets.
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Alerts to perform with opportunity.